She recently was the recipient of the obligatory magnetic refrigerator alphabet (which is required for all families with toddlers, even in those parts of the world where they don't have refrigerators), and I helpfully spelled out a word for her: BLUM. Our conversations about it go like this:
Me: Okay, here's Today's Word: BLUM. Can you say "BLUM?"
Hz: No, I can't say BLUM.
Me: Try it. BLUM.
Hz: No, I can't say BLUM.
Me: Sure you can. BLUM.
Hz: Let's be Scary Lions! RAAAUUGHHRRR!
Well, the ending varies, but you get the idea.